Why Our Market Research Agency?
Our market research agency is different in offering immense agency, client-side and marketing expertise. Our team includes director-level qualitative, quantitative and secondary researchers. Also economists, statisticians, planners, strategists, marketers and designers. Find out more by watching our one minute introductory film.
How we work
First, in response to your market research brief, we devise an approach to meet your needs. Our methods are always creative and never by the book. We often include mixed methods in order to explore issues and opportunities from many angles. Working together we plan, recruit, and then moderate or field research. And finally, analyse and debrief findings. All enables us to uncover more insights, more ideas and tell the full story.
Working with colleagues at The Marketing Directors we also research and develop communications, products, services, brands and businesses. In so doing we design strategies to attract and keep customers. Also to boost satisfaction, sales, profitability and brand value.
Where we work
Working with hand-picked local partners we conduct international market research in most countries in the world. By combining global and local views we spot similarities and differences and tell you more.
Seven reasons to choose The Market Researchers
1. Top people on your team
First, we offer tens of thousands of hours of market research agency, marketing and client-side expertise. Also expertise in qualitative, quantitative and secondary research. As a result, we anticipate and understand the challenges you face, and address a very wide range of challenges.
2. New insights to drive your brand
As curious, creative and enthusiastic people, with diverse skills in questioning, idea creation and building, and analysis, we think differently. Thus we naturally challenge the status quo so you can be sure that we’ll spot new opportunities.
3. More creative, winning ideas
By combining mixed research methods we explore issues and opportunities from all angles and dig deeper. We also create and use clever stimuli to uncover new needs, and thus better spot opportunities, and turn ideas into winning solutions.
4. Clear strategic interpretation
Researchers and marketers working together provide critical ability to analyse information and draw out the implications. As a result our strategic advice is clear and practical.
5. Commercially inspiring
With immense practical brand and business experience, we’re expert at developing stronger communications, products, services, brands and businesses. All to improve your bottom line.
6. More personal support
Because we work closely with you, and speak research and business language, you’ll find that everyone’s on board with the plan. Thus you’ll also find working with us fun :-).
7. Quality assured
Finally, we give you our ‘Commitment to Quality’. So ask to see our quality and research ethical policies. But don’t just take our word for it. As one of our clients says “Watching your groups last night was among the most useful time I’ve spent with our organisation”.